Marketing & Engagement Suite in France
A unified engine for enterprise-grade promotions, omni-channel communication, and customer engagement at scale.
Yakuma Marketing and Engagement enables personalized messaging through every touchpoint: mobile, web, kiosk, email, delivery platforms, loyalty, and in-store interactions. It connects real customer behavior with targeted promotions and automated campaigns that drive frequency, basket size, and lifetime value.
Built for France
Yakuma provides enterprise POS solutions certified for the French market. Our platform meets all anti-fraud and secure cash register requirements while maintaining the speed and efficiency your operations demand. From Parisian restaurants to retail chains across the hexagone, Yakuma powers businesses with compliant, reliable systems.
Regulatory compliance
- French anti-fraud software compliance
- Secure cash register certification
- Immutable transaction logging
- Audit trail requirements met
- Data retention compliance
Payment integrations
- CB (Carte Bancaire) integration
- Groupement des Cartes Bancaires support
- Lydia and mobile payments
- Contactless payment ready
Local integrations
- French accounting software (Sage, Cegid)
- Local e-commerce platforms
- French ERP systems
- Multi-location management
Supporting French businesses with certified, compliant POS solutions across retail and hospitality.
Local terminology:
Intelligent, personalized, cross-channel engagement
Unlike basic couponing systems or static marketing tools, Yakuma's platform adapts to real-time data from POS, CRM, and Yakuma IQ. Each campaign becomes more timely, relevant, and aligned with brand strategy.
Key capabilities for France
Personalized promotions
Yakuma allows marketers to design promotions based on real customer behavior.
- Spend patterns
- Visit frequency
- Favorite items
- Daypart preferences
- Loyalty tier
- Location engagement
- Promotional responsiveness
Omni-channel messaging
Deliver campaigns through the channels your customers actually use.
- Mobile push notifications
- In-app messages
- Smart-TV or wearable notifications
- Kiosk-targeted offers
- SMS (via integration)
Integrated rewards and gift cards
Yakuma supports digital gift card issuance, stored value programs, automatic reward redemption, cross-channel gift card usage, and CRM-connected loyalty benefits.
Cross-channel campaign automation
Marketers can automate complex engagement journeys without writing a single line of code.
- If a customer has not visited in 20 days, send a reactivation offer
- If a high-value customer completes their 10th purchase, grant a reward
- If a customer abandons their mobile order, trigger an incentive
- If a loyalty member enters a new tier, notify them with exclusive perks
Integration with Marketing platforms
Yakuma makes enterprise-grade marketing orchestration seamless by integrating with best-in-class marketing automation systems, including Klaviyo, enhancing segmentation reach and multi-channel execution.
Why chains choose Yakuma Marketing & Engagement
- Scalable, enterprise-grade personalization
- Fully unified with Yakuma POS, CRM, and Digital Experience
- Precise segmentation and behavior-based targeting
- Omni-channel messaging without operational overhead
- Measurable increases in retention and average ticket value
Yakuma's Marketing & Engagement Suite empowers brands to speak to customers with relevance, accuracy, and consistency across every location and channel.
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Discover how Marketing & Engagement Suite can transform your operations in France.